Our Story

“Every Second Counts. Every Fifth Defines You.”

In a world ruled by time, Fifths was born out of an obsession—not just with watches, but with the moments they measure. The name Fifths is inspired by the smallest units of time marked on a chronograph—the fifths of a second—a reminder that precision, passion, and presence matter more than we think.

We aren’t just crafting watches. We’re curating an experience—a symbol of self-expression, a blend of timeless design and modern functionality.

Whether it’s a boardroom pitch, a late-night flight, or a quiet coffee break—you’re defined by how you spend your time. And at Fifths, we believe that style is the signature of your seconds.

Born to serve the dreamers, the doers, and those who never settle, Fifths is more than a watch—it’s a reminder that greatness lives in the details.

Welcome to Fifths.
Where luxury meets legacy.
Where every second becomes your signature.